Atlanta's Political Media Buying and Placement Firm

Custom media plans for political candidates - locally, regionally and nationally.

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Campaign Media Strategies, Inc.

Smart Political Media Strategists

Campaign Media Strategies Inc. is an Atlanta-based political media buying and placement firm.

  • Custom media plans designed for political candidates/campaigns plus political government and corporate advocacy issues — locally, regionally and nationally
  • CMS "A" Team includes former political campaign managers plus key television industry executives managing millions of dollars in political campaign advertising in major and secondary markets
  • Engaged in partnership with Media Brokers International, a prominent 31-year-old media planning and buying agency with major clients throughout the U.S.
  • Combined strengths feature designing and executing major national consumer media campaigns ($100MM annual billings) coupled with hands-on expertise/management of massive political media placements

The CMS Process

Campaign Voter Impact. Delivered.

1

Identify

2

Engage

3

Dominate

Analytics
Identify

State of The Art Research

CMS utilizes extensive "state of the art" research tools including proprietary voter data programs/algorithms which provide unparalleled insights to identify, categorize and prioritize voter audiences in all major metro and key secondary markets. We have found that these major research capabilities are a lacking component within some political agencies as evidenced by their over dependence (and spending) on limited media platforms i.e., television, direct mail etc.
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a group of people standing in a room
Engage

Access and Activate Target Voting Audiences

Based on our extensive market/audience research, CMS media planners create high-impact media plans designed to access target voting audiences where they live, work, shop and play. This planning process will utilize multiple media platforms to effectively intercept target voters with both conventional and highly unique media strategies.
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a hand holding a piece of paper
Dominate

Complete Market Dominance.

The success of a CMS designed/managed media campaign will be judged by its complete market dominance for its political clients. Candidate/market domination will be measured by the results from high-frequency penetration campaign messaging to identified target voters. These voters will be impacted/isolated through multiple, cost-efficient and unique media components. No excessive, one-dimensional media platforms that cause voter tune out.
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Intercept. Engage. Dominate. 

We carefully integrate campaign media formats to penetrate and energize target voter audiences with high-frequency, as opposed to typical overkill tune-out buys with single mediums.


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television

TV
All screens. All platforms. Linear & Streaming. 

digital

Digital
Search. Display Video. Social. Location-based. Native. Cross-device.

radio

Radio
Traditional. Digital/Streaming. Satellite. Endorsers. Podcasts. 

print

Print
Magazines. Newspapers. Inserts. Direct Mail. Polybags. Digital Extensions. Native Content.

billboard

Out of Home
Billboards. Transit. Street. Large Format. Airport. On-premise. Aerials.

Our Commitment

CMS is Personally Vested in Your Campaign.

We work as a partner, not a contractor or vendor. We put a premium on preparation and attention to detail and we go to great effort to ensure our clients receive personalized service and more than they ever thought possible in a media/campaign partnership.

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